Why Is Tea So Cheap?
Tea's auction price has gone nowhere for 20 years and now sits below what was paid a century ago, in real terms. Here is what the figures say is actually happening, and who is absorbing the squeeze.
Read the Full Account →The business of tea, read the way a market is read. Auction prices, harvests, trade, and the figures behind them, reported plainly and sourced to the record. We cover the trade, not the cup.
Tea's auction price has gone nowhere for 20 years and now sits below what was paid a century ago, in real terms. Here is what the figures say is actually happening, and who is absorbing the squeeze.
Read the Full Account →